By Vansh Sangwan - November 22, 2022
New DelhiOne hour ago
Twitter’s new boss Elon Musk may launch a YouTube-like service. At the same time, the launch of Twitter’s new and revised Blue Verified subscription may be delayed. Earlier this month, Twitter’s new boss Elon Musk promised to relaunch it on November 29. However, now Musk himself has announced on Twitter that the launch is being postponed.
Musk claimed that the company is doing this because it still does not have high confidence in preventing impersonation on the platform. On the other hand, Musk has also shared the data of daily active users in another tweet which has reached all time high.
Musk tweeted, “The relaunch of Blue Verification is being held until there is high confidence that the impersonation has been stopped.” Probably different colored check marks will be used for Individuals and Organizations.
Added 1.6 Million Daily Active Users
Musk claimed in his tweet that Twitter has added 1.6 million daily active users in the last week. He claimed that this is the all-time high for the micro-blogging platform. According to the graph, Daily Active Users (DaU) showed a spike in late October, when Musk took over the helm of the platform. After this, it increased to a peak of 259.4 million. In comparison, the DaUs at the beginning of October were around 250 million.
In the same thread, Elon Musk said that Twitter will soon compete with YouTube as a video streaming service. Musk claimed that Twitter could soon introduce video service with ‘higher compensation for creators’.
Blue check mark added to Blue subscription
The blue check mark was previously reserved for verified accounts of politicians, celebrities, journalists, and other public figures. Now it has been added to the Blue subscription service. Any person will be able to take this blue check mark by paying. Recently this service was launched in some countries at a cost of $ 8 per month, but due to the increase of fake accounts, it was put on hold.
Fake accounts started increasing with blue service
As soon as the paid verification feature was rolled out, many fake accounts of celebrities like former US President Donald Trump came to the fore on Twitter. Fake accounts of many companies were also created, which affected the stock of that company. Some also created fake accounts of gaming character ‘Super Mario’ and basketball player LeBron James.
719 rupees may have to be paid in India
Some Twitter users in India received a pop-up on the Apple App Store for Blue subscriptions on the night of 10 November. In this, the monthly price of Twitter Blue subscription was mentioned as Rs 719. However, the price is still not officially revealed.
3 reasons to move to subscription mode
1. The company is incurring a loss of 32 crores daily. They want to increase the revenue with the new model.
2. Musk bought Twitter for $44 billion. They want to make up for it soon.
3. Twitter is in huge debt. They don’t want to depend on advertisers to end it.